by Shireen Hosseini | Jan 26, 2021 | Learning Center
For many small businesses, making the jump from organic to paid content can feel overwhelming. In our last two posts, we discussed branding: why brand voice matters and how brand values define your business. When you are ready to move into paid advertising for...
by Shireen Hosseini | Jan 19, 2021 | Learning Center
Last week, we discussed why a well thought out brand is an essential part of your business. Today, we take a look at the next step in building your brand: your brand values. As you begin building your brand identity, start with your brand’s values. And, as the...
by Shireen Hosseini | Jan 14, 2021 | Learning Center
When many small businesses first start out, they are so focused on just getting started that their only thoughts regarding branding is their logo. While this makes some sense considering everything that goes into simply running your business, this is a...
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